Marketing Manager (Town Area/Retail Industry/Sports/Active Lifestyle)(TBB)

Job Specification:

  • Responsible for driving and implementing brand marketing strategies and plans for Singapore.
  • Responsible in developing various marketing and brand communications plans for new campaign/product launches and planning innovative digital marketing strategies to drive brand engagement.
Responsibilities:
  • Drive and develop overall marketing strategies and plans to build and maintain brand awareness and brand preference.
  • Work closely with regional marketing team to develop and deliver integrated brand communications and marketing initiatives
  • Develop digital strategies and Social Media initiatives to drive on-going and relevant consumer engagement
  • Work closely with cross-functional team to ensure that our marketing initiatives provide a unique and integrated consumer brand experience
  • Analyze business trends and utilize consumer insights to formulate effective marketing and digital campaigns
  • Evaluate and report the effectiveness of marketing activities to ensure the achievement of business/brand objectives
  • Build and foster positive and cooperative relationships with media and agency partners on marketing and brand building activities
  • Monitor and manage brand market share/KPI and annual budget process
  • Support initiatives and ad hoc projects that enhance the company/brand profile

 

Requirements:

  • Degree holder in Marketing, Communications or relevant disciplines
  • Minimum 10 years solid marketing and brand experience gained in Sports industry or consumer products or related retail sectors with at least 5 years in a managerial capacity.
  • Strong leadership and problem solving skills
  • Strong teamwork spirit and ability to collaborate with cross-functional teams
  • Good project management and negotiation skills
  • Analytical and with strategic thinking & business sense
  • Excellent presentation skills
  • Excellent command of written/spoken English.

 

Interested candidates, please state last / expected salaries and notice period and email to: sales27@todaycareer.com.sg
TODAY’S CAREER PTE. LTD.
10 Anson Road International Plaza #30-13
Singapore 079903
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Website: www.todaycareer.com.sg
Email: sales27@todaycareer.com.sg
Attn: Audris Teo
Only shortlisted candidates will be notified. Let us call you when we are ready.
Registration Number: R1102063

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